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I stumbled across Change This a little while ago. I’ve read a few manifestos from them and kept coming back looking for more. My latest read is ChangeThis :: 25 Ways to Distinguish Yourself by Rajesh Setty.

This manifesto goes hand in hand with Tom Peters Brand You 50. Both talk about making yourself stand out from the crowd. Let’s face it, there are thousands of people who do what you do. How are you different? Does anyone know who you are? This manifesto contains 25 short tips on standing out from the crowd. These all seem to be excerpts from his new book Beyond Code. He also has a companion website lifebeyondcode.com. In this manifesto, he lists the following 25 tips and provides a short description o f what it means and why it’s important.

1. Care as if it’s your own.
2. Do your daily work with passion.
3. Build strong relationships.
4. Dream big!
5. Set the right expectations.
6. Ask for help.
7. Celebrate small victories.
8. Set higher standards.
9. Know your values.
10. Pursue right memberships.
11. Help people help themselves.
12. Be a reader.
13. Plan by outcomes.
14. Think long-term.
15. Embrace uncertainty with ease.
16. Ask the right questions.
17. Engage with a coach.
18. Be relevant.
19. Get back on your feet fast.
20. Lead a volunteer effort.
21. Balance innovation and continuous improvement.
22. Learn to sell.
23. Learn systems thinking.
24. Walk away from free.
25. Influence the influencers.

Rajesh gives a good overview of each of these topics that will make you think about how you approach everything you do.

Books mentioned in this post: